In this episode, Nathan Wrigley interviews Rob Ruiz, current maintainer of WP Rig, a free WordPress theme development toolkit and starter theme. Rob Ruiz shares his journey from designer to theme developer, discusses the benefits of WP Rig for both beginners and agencies, and highlights how it teaches best practices, supports modern tools, and adapts to both classic and block-based WordPress themes. The episode focuses on empowering users to learn, contribute, and better understand theme development within the evolving WordPress ecosystem. Go listen.

In this episode, Nathan Wrigley speaks with Jonathan Desrosiers about tying WordPress releases to flagship community events like WordCamps. They discuss the logistical challenges, especially around scheduling, international holidays, and global contributor coverage. The conversation explores the evolving WordPress community, impacts of COVID, renewed excitement for building, and initiatives to involve younger contributors. They touch on the role of AI, resurgence in open web tools, and ensuring WordPress remains relevant and exciting for future generations.

In this episode, Nathan Wrigley talks with Matt Cromwell about Matt’s new agency, Roots and Fruit, which is aimed at helping WordPress product businesses grow sustainably. They discuss shifts in the WordPress ecosystem, the importance of focusing on the entire product experience (not just code), and how saturation and increased competition mean success requires more than just “build it and they will come.” Matt shares insights from his GiveWP and StellarWP journey and explains how he now supports both solo founders and teams with strategies prioritising customer experience, smart marketing, and purposeful growth.

In this episode, Nathan Wrigley talks with Russell Aaron about the little-known WordPress admin page “options.php.” Russell Aaron explains what the page does, displaying and allowing edits to the entire wp_options table, and discusses its usefulness and risks. They cover why it exists, who can access it, why it’s not linked in the admin menu, and how it’s both powerful and potentially dangerous if misused. The conversation is full of insights for curious WordPress users and developers who want to better understand their site’s backend. So, if you fancy poking around behind the scenes, or have ever wondered what might be hiding right under your nose in WordPress, this episode is for you.

In this episode, Miriam Schwab discusses her journey in the WordPress space, from running an agency to founding Strattic, which was later acquired by Elementor. Now serving as Elementor’s Head of WordPress, she shares insights on Elementor’s growth, their careful approach to major updates, and their deep dive into AI innovation, including tools like Angie and Site Planner. The conversation also explores AI’s impact on WordPress, plugin development, support, and accessibility, highlighting an exciting future for the platform as it embraces new technologies. For those interested in how AI is shaping the future of WordPress, Elementor’s strategy, and the evolving roles of creators within this ecosystem, this episode is for you.